Business Visibility & Tech Integration
- Architected and deployed AI-led automation to streamline quality workflows as part of a strategic NPS improvement initiative, reducing manual intervention by 80% and accelerating issue identification by 90%.
- Scaled platform-level governance and issue-level problem solving to improve PlayStore and App Store ratings while increasing NPS from 3.98 to 4.35.
- Bridged technical infrastructure with business operations by translating complex data intelligence into actionable governance frameworks for executive leadership.
Strategic Initiatives & Cost Optimization
- Partnered directly with the Finance division to execute structural chargeback optimizations, reducing refund-driven margin loss from 3.86% to sub-1% without compromising service quality.
Executive Operations & Governance
- Led online reputation management and operational risk mitigation, structurally resolving public escalations to safeguard enterprise brand trust.